B2B growth strategy and fractional CMO leadership for revenue transitions.

Ideal when you’re hiring new revenue leadership (like a CRO), entering a new growth phase, or need a senior operator to align team + vendors around pipeline outcomes.

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See how ClarityTrack works

Hiring a CRO? This is when you do the strategy.

When new revenue leadership arrives, the first 90 days often become a teardown. ClarityTrack prevents the reset by giving your CRO a clean baseline, aligned priorities, and a plan they can validate on day one.

  • Align stakeholders before new leadership inherits competing agendas

  • Establish the pipeline baseline (what’s working, what’s noise)

  • Prioritize the next 90 days so execution doesn’t stall

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Start with clarity. Continue with leadership.
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Step 1: ClarityTrack (Strategy Sprint, 3–5 weeks)

A structured sprint to diagnose growth constraints, sharpen your message, and produce a roadmap your team can execute.

You leave with:

  • A clear ICP + positioning direction

  • Messaging that sales and marketing can both use

  • A prioritized 90-day pipeline plan

  • Simple measurement decisions (what you’ll track, how you’ll know)
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Step 2: Fractional CMO Leadership (Ongoing)

For teams who want a senior operator to lead implementation and keep the cadence.

We lead:

  • Your internal team (priorities, briefs, accountability)

  • Your specialist partners (agencies, freelancers, vendors)

  • The revenue rhythm (weekly pipeline check-ins, monthly performance, quarterly planning) just 3 to 5 weeks, get the clarity, alignment, and actionable marketing plan you need—no long-term commitment required with our 3-step ClarityTrack process. This is where your breakthrough begins.

All clients start with ClarityTrack. Some keep us on to lead execution.

Strategy shouldn’t be a deck. It should be a decision system.

Our ClarityTrack Process

ClarityTrack is built to reduce debate, increase alignment, and produce decisions your team can act on immediately.

The process (simple 3-step):

  1. Diagnose: Pipeline reality, channel performance, offer/message gaps

  2. Decide: ICP, positioning, priorities, and what to stop doing

  3. Deliver: A 90-day roadmap + operating cadence

SEE HOW CLARITYTRACK WORKS
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We're not for everyone.

Not a fit if you want:

  • A vendor to “run marketing” without leadership involvement

  • More tactics before you’ve made the hard prioritization decisions

  • A generic growth plan that could apply to any B2B company

A fit if you want:

  • A CRO-ready roadmap in weeks, not quarters

  • A senior leader who can run team + vendors toward pipeline goals

  • Fewer initiatives, better execution, clearer outcomes

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"Raised helped us to not only reach our goals, but they have helped us better understand our growth and marketing goals. I can't recommend Raised highly enough." 

Robert Jackson, Owner, Custom Home Care

Ready to lead your growth with confidence and clarity?

If your B2B business feels stuck, scattered, or unsure where to focus next—let’s turn your momentum around. Get tailored, expert guidance that brings direction to your marketing and certainty to your next move.

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